Link building in SEO is a crucial strategy that helps you improve your online visibility and get more traffic. When executed correctly, it can also help you grow your business and attract more customers.

There are many different types of links that you can build, and each one has a different impact on your page’s search engine ranking. It is important to understand the difference between these types of links so that you can make the best choices for your business. This link https://saketwahi.com

In the early days of SEO, Google largely evaluated pages based on their number of links. This was the basis of PageRank, a metric that still plays a role in determining how well a webpage ranks. However, over time, Google has expanded its evaluation to include a much wider range of factors, including the quality of the links themselves.

Broken Link Building: A Smart SEO Strategy

A link is more valuable if it comes from a high-quality website that is relevant to your audience’s interests. It is also important to consider the context of a link, including its proximity to other links on a page and whether it makes sense within that context.

You can use a tool like Semrush to evaluate the quality of your competitor’s backlinks and identify opportunities for improving your own. For example, if you see that a competitor has a lot of links from blogs, try creating better content and reaching out to those bloggers to ask them to link to your site.